A timeless brand identity rooted in heritage, seamlessly blending tradition with modern appeal

Phantom Farms Brewing was founded with a vision: to create a gathering place that honors the land’s rich heritage while serving world-class beer and cider. Nestled in the historic Berkeley Mill, the brewery wanted a brand that felt authentic, welcoming, and deeply connected to its roots. Juniors Creative stepped in to bring this vision to life, developing a comprehensive brand identity that seamlessly blends tradition with modern craft beer culture.

To capture the farm’s legacy, we drew inspiration from its original typography and incorporated visual elements from the old boiler room, now home to the brewery. The result was a logo that exudes warmth and authenticity—an emblem of craftsmanship that resonates with both locals and beer enthusiasts alike.

Our design approach extended to beer packaging, where we created can labels for Phantom Farms Brewing’s core lineup. The labels balance a modern yet classic aesthetic, incorporating local artwork to celebrate the community’s influence on the brewery. This combination of thoughtful branding and storytelling helped position Phantom Farms Brewing as not just a brewery, but a landmark for beer lovers. By weaving their farm’s original details into a cohesive visual identity, we built a brand that reflects their history while setting the stage for future growth.